The Challenge
In the competitive Miami real estate market, standing out is only half the battle—finding qualified, ready-to-buy clients is the other.
A boutique real estate brokerage in Miami was struggling to scale. While their agents were top-tier and listings were premium, their lead flow was inconsistent, and far too many prospects were unresponsive or unqualified. Traditional advertising channels brought traffic, but very few serious buyers. Their team needed a more efficient way to fill the pipeline with real, ready-to-act leads—without blowing up their marketing budget.
The Solution
Enter Immowi’s exclusive buyer lead system.
We started by identifying the brokerage’s ideal buyer profile—high-income professionals and international investors actively searching in the Miami area. Using Immowi’s intelligent targeting engine, we launched hyper-localized campaigns that tapped into behavioral signals, property search trends, and geo-location filters to reach high-intent buyers across multiple digital platforms.
Instead of generic website traffic, we delivered exclusive, pre-qualified leads—people who had already expressed concrete interest in properties matching the brokerage’s listings. Each lead came with valuable context: budget range, location preferences, and desired property type.
The Results
In less than 4 months, the brokerage tripled their sales volume.
- ✅ 3x more closed deals compared to the previous quarter
- ✅ Lead-to-client conversion rate increased by 62%
- ✅ Time spent on cold outreach reduced by 70%
- ✅ Marketing spend stayed flat, while ROI more than doubled
What truly changed the game was the quality of the leads. Agents no longer wasted time chasing dead ends—instead, they engaged buyers who were ready to move forward.
The Takeaway
Immowi helped this Miami brokerage unlock their true sales potential—not by generating more leads, but by delivering better leads.
In a market where timing and trust matter, exclusive buyer data made the difference.
“We didn’t need more views—we needed real buyers. Immowi gave us exactly that.”
— Managing Partner, Miami Brokerage
